Understanding the Difference Between Digital Transformation and Sustainability Transformation
In today's fast-paced business landscape, organizations constantly navigate the challenges of change. Two major shifts that have gained significant attention in recent years are digital transformation and sustainability transformation. Both these types of culture...
Unleashing the Power of Your Workforce: Moving from Employee Engagement to Employee Activation in Sustainability
While many companies have recognized the importance of implementing sustainable practices, they often struggle with how to effectively activate employees in the process. Employee engagement has long been considered a key factor in driving sustainability initiatives,...
The Deutsche Bank greenwashing scandal and how can it would have been avoided
The biggest bank in Germany, Deutsche Bank, has been involved in a series of unfortunate events regarding some of their investments. To be more precise, the asset management division of Deutsche Bank, DWS, has come under fire for allegedly engaging in greenwashing...
Green Upskilling: Why Companies Need to Train Employees to Meet the Demand of a Sustainable Economy
As the world becomes increasingly aware of the urgent need to address climate change, many organizations are making commitments to reduce their environmental impact and contribute to a sustainable future. However, achieving these goals requires more than just setting...
The hidden part of Sustainability: Rebound Effect
We live in a fast-moving world. 'Quick' and 'Easy' can easily describe the current trends regarding product production. 'Efficient' and 'Green' were recently added to the ensemble, thus creating a increasingly attractive combination. But the questions which need to be...
Greenwashing, Rainbow Washing and Woke Washing: how they can harm brands’ reputation and the way to stop them.
Every day numerous reports in the media highlight that some organizations are attempting to appear more socially and environmentally conscious than their rivals by greenwashing , woke washing or rainbow washing their activities. These concepts are quite alike as they...
Sustainable e-Bikes: Fact or Fiction?
Sustainable behaviour is just like riding a bike, right? Well, think again. In a world where Electric Vehicles and Biofuels pave the way to a more sustainable existence, e-Bikes join the movement as well. Riding a bicycle is an activity that is almost always...
7 Ways to get your employees engaged in sustainability
According to the article Engaging Employees to Create a Sustainable Business published by the Stanford Social Innovation Review (ssir.org) “The key to creating a vibrant and sustainable company is to find ways to get all employees—from top executives to assembly line...
Green Transformation: The New Age of Sustainability
Green transformation is a common word that is spoken and heard in the business environment in recent times. A lot of focus has been put on this subject in the past decade and many organisations have been wrestling to become greener and to transform their businesses to...
5 Ways For Businesses To Minimise Digital Waste
Modern technology connects businesses to the internet, giving them the ability to send and receive as many as possible emails, run social media campaigns, engage with globally widespread customers on various platforms. As more aspects of life become dependent on...